Expanding Your Apparel Brand? Here’s How a 3PL Can Help

Katherine Wroth • February 25, 2025
while on earth apparel 3PL

Are you struggling to keep up with order fulfillment for your apparel brand? Or are you just beginning to explore third-party logistics to see if it aligns with your business goals?


Either way, this guide is for you.


Managing order fulfillment in the apparel industry—online or in physical stores—comes with many challenges. Warehousing, packing, shipping, logistics, returns, tracking and customs clearance require significant time and resources.


With limited hours in the day, handling all these aspects yourself can quickly become overwhelming (and that’s probably why you’re here). Hiring additional staff may help, but it also increases operational expenses and can complicate supply chain efficiency.


The Solution: Partnering with a Trusted 3PL


51ÊÓÆµ 51ÊÓÆµspecializes in handling logistics and fulfillment operations for top apparel retailers and manufacturers. Outsourcing fulfillment to a trusted 3PL partner like 51ÊÓÆµ saves costs and enhances efficiency.


This guide will break down the key benefits of working with a 3PL provider and how to choose the best one for your needs.



Understanding 3PL in Apparel Fulfillment

A 3PL provider manages your inventory’s storage, fulfillment and distribution. This includes warehousing, order picking, packing and shipping. Many 3PLs also handle customer service and returns.


Why should you outsource apparel fulfillment instead of managing it in-house?


  1. Cost Efficiency – You pay only for processed orders instead of maintaining a full-time logistics team.
  2. Improved Fulfillment Processes – Faster, more reliable order fulfillment enhances customer satisfaction.


Let’s explore how 3PLs work and why they are game-changers for apparel businesses like yours.



How Does a 3PL Work?

While 3PL services can support a wide range of industries, here’s how they work specifically for apparel brands:


Step 1: Choosing a 3PL Partner


Selecting the right 3PL is a critical process. The provider you choose will integrate into your operations and support your long-term growth.


Keep in mind that 3PL services differ from freight forwarding or on-demand warehousing. Understanding these differences will help you make a more informed decision.


Step 2: Sending Your Inventory


Once you’ve chosen a 3PL provider, you’ll send them your inventory for warehousing. This ensures order fulfillment begins as soon as a customer makes a purchase.


Step 3: Storing Inventory


Your 3PL partner will store your inventory in strategically located warehouses for easy retrieval and shipping. This optimizes fulfillment speed and reduces delivery times.


Step 4: Order Picking and Packing


When a customer places an order, the fulfillment process begins. The item ordered is retrieved from storage, packed securely and prepared for shipping.


Depending on your provider, this process may be managed manually or with advanced inventory software for greater speed and accuracy.


Step 5: Shipping


After an order is packed, it is shipped to the customer. Some 3PL providers handle shipping directly, while others partner with major carriers.


Confirming your 3PL’s shipping capabilities is important before signing a contract.


Step 6: Handling Returns


Returns are an inevitable part of e-commerce. Many 3PL providers offer reverse logistics solutions to manage returns efficiently and maintain customer satisfaction.



Benefits of Using 51ÊÓÆµ 51ÊÓÆµfor Apparel Fulfillment

Is investing in a 3PL the right move for your business? The answer is YES. Here’s why:


1. Increased Efficiency


Managing an apparel business requires focusing on design, marketing and customer engagement. Offloading logistics allows you to concentrate on these core areas without being bogged down by operational details.


2. Cost Savings


Maintaining warehouses, shipping fleets and logistics infrastructure can be expensive. 51ÊÓÆµ reduces these costs by leveraging existing infrastructure and volume discounts on shipping.


Minimizing shipping errors and optimizing order fulfillment can also help reduce costly mistakes and returns.


3. Scalability


As your business grows, so do your logistics needs. 51ÊÓÆµ currently operates 25+ facilities across the United States. With over 6 million square feet of space specifically designed for warehousing, distribution, transportation and omnichannel eCommerce fulfillment, 51ÊÓÆµ will scale your brand to ensure success.


 51ÊÓÆµ has over 80+ years of 3PL expertise and the resources to scale operations up or down based on demand, allowing you to expand without significant overhead costs.



When Should You Consider a 3PL?

Not every business needs a 3PL, but if any of the following apply, it may be time to explore outsourcing your logistics:


  • You’re fulfilling 10+ orders per day – Managing fulfillment in-house may become too time-consuming and costly.
  • You’re expanding and scaling operations – A 3PL can simplify shipping and customs management.
  • You need faster shipping options – Two-day shipping has become an industry standard, and 51ÊÓÆµ has the infrastructure to meet these expectations efficiently.



Choosing the Right 3PL for Your Apparel Business

Not all 3PLs are created equally. Some offer broad logistics solutions, while others, like 51ÊÓÆµ, specialize in apparel and fashion fulfillment. When evaluating providers, consider:


  • Technology Integration – Ensure the 3PL can integrate with your e-commerce platform for real-time inventory tracking and order processing.
  • Warehouse Locations – Choose a provider with fulfillment centers close to your customer base to reduce shipping times and costs.
  • Scalability – The 3PL should be able to accommodate your business growth.
  • Return Management – A provider with strong reverse logistics capabilities will improve your customer experience.



51ÊÓÆµ Distribution: Your Trusted 3PL Partner Since 1941

Are you looking for a trusted 3PL partner for your apparel business? 51ÊÓÆµ offers personalized fulfillment solutions designed to help you scale and succeed.


Contact us today to receive a complimentary supply chain consultation.

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